Halfbrick Studios, the Australian game developer behind blockbuster hits Fruit Ninja and Jetpack Joyride, today announced the acquisition of Onan Game. Based in Valencia, Spain, Onan Games is best known for Mandreel, a technology that allows games to support iOS, Android, Flash and HTML5 development from one C++ code base.
Halfbrick CEO Shainiel Deo recognized the potential for Mandreel and the opportunities it would bring to his company’s portfolio of games. “Onan has created something that is incredibly powerful in such a fast-paced industry. It’s our goal to maximize reach and bring our games to new fans, and we welcome Onan into the Halfbrick family know that they will help us achieve exactly that.”
Mandreel is currently used to bring a number of games to the web via Flash and HTML5. The technology will be utilized for the improved development and distribution of many Halfbrick titles to web platforms and Facebook, including Fruit Ninja and Jetpack Joyride.
“We want to see our technology used by the best and most creative developers, and Halfbrick is undoubtedly one of the top studios in the world,” said Miguel Pastor, Onan Games CEO. “We can’t wait to see what awesome new ideas and projects will arise in the coming months.”
Halfbrick also has plans to license Mandreel technology to their extended client base in the near future. For more information about Halfbrick, visit: https://www.halfbrick.com. For more on Onan Games, visit: https://www.onan-games.com.
Throughout the year’s Halfbrick’s brand strategy has been an amazing one, relying on a mascot which happens to be a cute chibi-shaped antihero with a macho name: Barry Steakfries. After success on iPhone, the studio has since expanded onto Android devices. With the acquisition of Onan, will we see more of Steakfries on even more platforms?
