If you follow iPhone indie game development news closely, you would know that not too long ago, Appy Entertainment, the creator of hit games like Trucks & Skulls Nitro and the FaceFighter franchise, went on the freemium route. Today, a good friend of mine from the industry has compiled an interesting set of facts and figures regarding this prolific games development company. Just look at some of the numbers, they are amazing and I’m having a hard time picking up my jaw from the floor:
- Led by the best-selling FaceFighter franchise, Appy titles have exceeded 10 million iOS downloads
- More than 114 million sessions of Appy games have been played, representing over 3.6 million hours of play time
- Sixty million FaceFighter bouts have been fought, with 1.5 million pictures of defeated friends, enemies, and celebrities uploaded to the company’s servers
- Since its release last November 2010, Trucks & Skulls has been Appy’s fastest-selling franchise, with more than 1.5 million downloads
- Downloads are up 340 percent in the 12 weeks since Appy began its pivot to freemium monetization with the release of Trucks & Skulls NITRO, compared to the previous twelve weeks
- Revenue has surged 100 percent in the last twelve weeks
- Appy’s games are currently downloaded more than 20,000 times a day
- Half million iPhone owners with Game Center accounts have played at least one game of Trucks & Skulls
- FaceFighter Gold, the Android version of FaceFighter, was downloaded 650 thousand times by Android users
Awesome stuff, and here’s a note from Chris Ulm, founder and CEO of Appy Entertainment:
“We started Appy because we envisioned a smartphone, tablet-driven future away from game consoles and dedicated handhelds. We made sure our games were touchscreen native, ridiculously fun for short sessions but deep enough to challenge grizzled console veterans. With the rise of tablet computing, the paradigm shift to app stores and the upcoming ‘smart TV’ revolution, the social-mobile gaming revolution is just getting started!”
For more information about Appy Entertainment and their games, head on over here: https://www.appyentertainment.com/home.html
Interesting post. Thanks for it!